what i do

I can be used as an extra paddle on your leadership team. Through discovery and collaborative planning, I help you clarify your brand, identify product opportunities, enhance marketing effectiveness, improve design and execution, and set meaningful goals. 

From tweaking to overhauling, from big budgets to lean ones, the process is the same—honor the brand, understand customers’ needs, and then build a ______ _______ (fill in your adjective and noun).



1) Understand the Business

  • Financial Goals

  • Competition

  • Customers and Feedback

  • Budget and Resources

2) Identify Opportunities & Goals

  • Brand and Marketing

  • Target Audience

  • User Experience

  • Product Offering

3) Deliver the Plan

  • Strategies and Tactics

  • Budget and Resources

  • Timeline and Execution

  • Measurements and Results